Approved LED Sign Vendor

Daktronics is an approved vendor for outdoor LED signs. We offer standard options to choose from. 

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Burger King Goes Digital

Draw in More Customers with LED Reader Boards

You own and control your own advertising medium. You decide what to say and when you say it. High resolution, unbeatable contrast and targeted messaging increases customer traffic while improving curb appeal.


Consider This...

Boost your sales and on-premise advertising with a digital display.

  • Share specials and promotions they can't pass up.
  • Display life-like images for quicker recognition than text alone.
  • Daypart content to pull drivers in during lunch or on their way home.
  • Switch up your content and messaging from any device, wherever you are.

50% of Sales Come from Signage

and nearly 40% is from impulse buying – make it count!

Schedule advertisements of different items at certain times of day to reach the customer base that is most likely to buy on impulse.

Calculate your digital signage potential ROI.

Whether you're looking to add to your current marketing mix or exploring alternative solutions, digital displays provide cutting-edge technology for cost-efficient advertising. See how much ROI you might expect by using an electronic message center.

Get Started

Bad Weather? No Problem.

Your employees will no longer endure bad weather to change your display. Venus Control Suite display control software enables you to create, schedule and update dynamic text and graphics anytime, anywhere, from any device.

Learn About Venus Control Suite

What are Burger King owners saying about Daktronics?

Burger King Owners' Success with Digital Signage

Digital Reader Board Package


LED marquee sign with new logo on structure

Our state-of-the-art, energy-efficient LED technology features exceptional graphics, high contrast and the tightest resolution. Choose one of the full-color display options:


Pixel Pitch Lines and Columns Physical Size Character Height
8 mm 135 x 225 4'2" x 6'3" 2" - 43"
8 mm 135 x 270 4'2" x 7'6" 2" - 43"
8 mm 135 x 315 4'2" x 8'8" 2" - 43"
8 mm 180 x 315 5'4" x 8'8" 2" - 43"
10 mm 108 x 180 4'2" x 6'3" 2" - 43"
10 mm 108 x 216 4'2" x7'6'" 2" - 43"
10 mm 108 x 252 4'2" x 8'8" 2" - 43"
10 mm 144 x 252 5'4" x 8'8" 2" - 57"



Pixel Pitch Lines and Columns Physical Size Character Height
15.85 mm 40 x 125 2'7" x 6'9" 4" - 24"
15.85 mm 60 x 125 3'8" x 6'9" 4" - 37"
15.85 mm 60 x 150 3'8" x 8'1" 4" - 37"
15.85 mm 80 x 175 4'8" x 9'5" 4" - 49"

In addition to the industry's best LED sign, you get...

Burger King Promotional Content

Receive free access to Burger King corporate-approved messaging that follows Burger King's promotional calendar when you purchase a display.

Installation & One-Year Parts and Labor Service Plan

Our installation services ensure your reader boards are installed properly while guaranteeing you receive parts coverage for one year.

Sign Code Analysis

We offer a no-obligation, free sign code analysis through our sign legislation department – they oversee the sign permit process.

Content So Good You Could Take a Bite Out of It

Showing creative and engaging content entices customers to stop in and order more.

Download Free Content

Daktronics partners with Burger King’s corporate team to provide fresh content to you every quarter. This content follows the Burger King promotional calendar, showcasing specials and menu items with eye-catching graphics and animations.

Access the Burger King Hub

Create Your Own Content: Design Guidelines

You can also design your own content to promote new menu items, communicate hours of operation and more. Get started with the following guidelines:

Use Bold Colors

Use Easy-to-Read Fonts

Add Pricing when Possible

Display Time & Temp Frequently to Get Noticed

How do I purchase a Daktronics LED display?

Submit the form and we'll contact you to talk about your project. We'll also help to evaluate your location, budget, and needs to recommend the sign best for you.