Out of Home Advertising Blog

Daktronics Displays Key to Paris Expo Porte de Versailles Modernization Project

The Paris Expo Porte de Versailles is an active, vital facility in France. A 10-year modernization project aims to update and upgrade the expo in new and inventive ways. Daktronics is bringing technology and light to the project.

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Venus Control Suite now controls indoor, outdoor, LED and LCD displays

Venus Control Suite cloud-based software provides simple control for scheduled content on LED and LCD displays – anywhere, any time and from any device.

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Post-Pandemic Trends in Digital Out of Home

Digital out of home advertising saw some changes during the pandemic. Now learn how it is being used going forward as Daktronics marketing strategist Joni Schmeichel talks about trends and the future of out of home.

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Service Made Simple with MySupport

At Daktronics, we make support simple through Daktronics MySupport. This mobile-friendly, online portal allows you see the progress of your open service cases and order statuses, open new services cases and includes the option of requesting parts and on-site service.

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Indoor & Outdoor Digital Displays Entertain Guests

New attractions provides opportunities for exciting ways to engage guests with advertising and entertainment.

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Unleashing the Possibilities with Freeform LED Technology

Freeform LED elements allow the possibility of bringing light to pretty much any application, structure, building and more. Here are a few examples we've been a part of.

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Catching Attention with Unique Exterior LED Signage

Connect with your audiences when they are out and about in your city using unique exterior LED digital signage.

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New partnership leads to mutually beneficial digital billboard

The Town of Camillus partnered with Park Outdoor to create a new landmark – a Daktronics digital billboard with a traditionally crafted façade.

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10 Must-Have Features for Powering Your Digital Display

Whether you are researching your digital signage options or have been a long-time owner of a display network, one critical component should be on your radar – the control system. A display is only as smart as they control system behind it – it's important you understand the power that your system provides.

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3 Ways to Attract More Advertisers to Your DOOH Network

A recent report forecasted the global market for Digital Out of Home (DOOH) to reach $26.9 billion (about $83 per person in the U.S.) by 2025. What is your plan to attract this business? While marketers may recognize DOOH being the fastest growing advertising medium, you can’t rely on them seeking you out.

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