Need Help Funding New Scoreboard or Video Projects?

Daktronics Sports Marketing helps schools find sponsorship revenue.

DSM: Making Amazing Possible for Over 15 years.

New scoreboards and video displays create an exciting game day experience, but this impressive technology can seem out of reach for some schools. It doesn't have to be. Daktronics Sports Marketing (DSM), a division of Daktronics, is here to help.

Watch the video to see how our team makes seemingly unobtainable projects a reality for schools all over the United States. Could your school be next? Start a free consultation to find out.

Let Us Contact You

We are able to customize weekly events such as Outstanding Alumni, Teacher of the Year, and Homecoming Court.	Jim Streety	Athletic Director	New Braunfels High School
Our students play a very important role in operating cameras and assisting with the operation of the board. This is proving to be a great learning experience for our students.	Jim Streety	Athletic Director	New Braunfels High School
Selling advertising spots to pay for the board was much easier because of the marketing help we received from Daktronics. We already have a waiting list for future advertisers!	Jim Streety	Athletic Director	New Braunfels High School

University of Georgia	University of Georgia	WP-023376	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023377	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023378	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023379	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023380	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023381	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023385	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023386	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
University of Georgia	University of Georgia	WP-023387	Athens	GP0\|#a342024b-301e-4c61-a6d1-3d0385d9c850;L0\|#0a342024b-301e-4c61-a6d1-3d0385d9c850\|Georgia:GA;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	UGAAGA
Versailles High School	Versailles High School	WP-023002	Versailles	GP0\|#c7ea1e74-9ccf-46bb-b14a-7a6a83703e87;L0\|#0c7ea1e74-9ccf-46bb-b14a-7a6a83703e87\|Missouri:MO;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	194822-002
Versailles High School	Versailles High School	WP-022987	Versailles	GP0\|#c7ea1e74-9ccf-46bb-b14a-7a6a83703e87;L0\|#0c7ea1e74-9ccf-46bb-b14a-7a6a83703e87\|Missouri:MO;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	194822-002
Eden Prairie HS	Eden Prairie HS	WP-022811	Eden Prairie	GP0\|#497a7b1b-a876-482f-ab01-45d030a85425;L0\|#0497a7b1b-a876-482f-ab01-45d030a85425\|Minnesota:MN;GTSet\|#40ec3996-05a4-4b29-be11-accbb09263e3;GPP\|#250d4c9d-ec42-43d6-b50b-21dddfa79496	GP0\|#bcb51922-bc5d-4f17-b95b-de5455d1da85;L0\|#0bcb51922-bc5d-4f17-b95b-de5455d1da85\|United States:USA;GTSet\|#3e339a2e-a8ca-45f0-a9b0-4c41af93626d	EDE002-003

Since 2012, the Daktronics Sports Marketing Team has helped more than 400 schools.

300+

Video Displays

800+

Scoreboards

$75+

Million in Advertising Revenue

400+

Business Sponsorships

See Some of the Projects Brought to Life Through DSM Partnerships

Could Your School Be Next?

Our team will work with you to discuss potential projects and partnership opportunity.

Let Us Contact You

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201 Daktronics Dr. | Brookings, SD 57006-5128 | 800-325-8766