Behind the Scenes of March Madness: How Daktronics Supports the Biggest Tournament in College Basketball
Every March, college basketball takes over the sports world. Brackets get filled out, underdogs make surprise runs and buzzer beaters send arenas into chaos. From the opening games to the national championships, the NCAA Division I men’s and women’s tournaments create some of the most memorable moments in sports. Behind those moments is a network of technology helping keep games running smoothly. Across arenas throughout the country, Daktronics displays, scoring systems and service teams play a role in supporting the experience for players, production crews and fans.
Matt Anderson on 3/13/2026
Categories: Pro Sports and Colleges
Daktronics Technology Across Tournament Venues
For this year’s Division I men’s and women’s national tournaments, games will be played at 17 venues across the country. Of those locations, 10 feature Daktronics equipment being used during the games, ranging from scoring and timing systems to large video displays.
That equipment can include:
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- Centerhung video displays
- Ribbon or fascia displays around the seating bowl
- Scoring and timing systems
- Shot clocks and backboard lighting
- Control systems and processors
- Concourse displays and digital signage
One of the marquee locations this year is the women’s championship venue, Mortgage Matchup Center, in Phoenix, the arena home to the NBA’s Phoenix Suns and WNBA’s Phoenix Mercury.
Meanwhile, the men’s tournament’s first games will once again tip off at the University of Dayton Arena, the long-time host of the “First Four” play-in games that open the men’s tournament. The arena has hosted more NCAA Division I men’s tournament games than any other venue in the country, with a history dating back to 1970.
Some venues hosting national tournament games are also busy with conference championships leading up to the big event. For example:
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- Enterprise Center in St. Louis is hosting the Missouri Valley Conference men’s basketball tournament.
- Bon Secours Wellness Arena in Greenville, South Carolina, is hosting the SEC Women’s Basketball Tournament.
For venues like these, basketball season doesn’t slow down in March. If anything, it ramps up.
Preparing Venues Before the Tournament Begins
Hosting tournament games means every system in the arena needs to be ready.
To help ensure that reliability, Daktronics offers pre-event system checks where technicians visit a venue before the event to test and verify display and scoring systems.
During these visits, technicians will:
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- Power on and test display systems
- Verify signal flow and control connections
- Inspect displays for visual or mechanical issues
- Identify any potential problems before the event begins
Catching an issue early can allow parts to be shipped or repairs to be made well before tip-off.
On-Site Support During the Games
Some venues also choose to have Daktronics technicians on-site during the event.
For this year’s tournament, four venues will have event support, meaning a technician will be present during the games to help troubleshoot or respond immediately if any technical issues arise.
This extra layer of support helps production crews stay focused on running the show instead of troubleshooting equipment.
With multiple games happening simultaneously across the country during tournament weekends, that kind of preparation and support becomes critical.
Why the Shot Clock Matters So Much
One of the most important pieces of technology in basketball is the shot clock system.
When a player attempts a shot as the clock expires, the difference between a made basket and a violation can come down to a fraction of a second.
To ensure accuracy, the shot clock is synchronized with light strips mounted around the backboard. When time expires, those lights illuminate instantly, marking the official moment the clock reaches zero.
Officials reviewing close plays rely on these visual cues to determine whether the ball left a player’s hand before time expired.
Fans watching on a video display or television broadcast might sometimes see slight differences in timing because video boards and broadcast graphics introduce small delays during signal processing. The official timing, however, always comes directly from the scoring and shot clock system.
Displays That Power the Game Experience
Beyond keeping score and time, display technology plays a major role in shaping the in-arena experience.
Video displays help energize the crowd by showing:
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- Player introductions and hype videos
- Replays of big moments
- Real-time statistics
- Crowd prompts and interactive content
That energy doesn’t stay inside the arena. When the crowd gets loud and the players feed off that excitement, it becomes part of the broadcast and the shared experience fans have watching from home or in sports bars across the country.
Helping Deliver the Moments Fans Remember
For many teams and players, tournament games are the biggest stage they will ever compete on.
Every possession matters. Every shot matters. Every second matters.
Behind the scenes, Daktronics service teams are helping ensure the technology inside those arenas performs exactly as expected, from the first play-in game – in Dayton for the men and at local sites for the women – to the final championship moments.
And when the next buzzer beater sends a crowd into celebration, fans can focus on the moment, knowing the technology behind it was ready.