Inside Daktronics Services with Brandon Johnson

Justin Ochsner and I talked with Brandon about how our services team is structured, what proactive support looks like and how his group works to create customers for life.

Brandon’s path to Daktronics started after serving in the military and earning a degree in computer networks and cybersecurity. He was drawn to the technology industry and found Daktronics to be a place where he could both bring value and continue learning. “It was an exciting industry that I really wanted to be part of,” Brandon said. “I saw not only the value that I could bring, but a lot that I could learn.”

As a Technical Support Engineer, Brandon helps customers through installation, troubleshooting and ongoing support. Most of his work is remote, but he’s also been on-site for installations at places like Christopher Newport University and Old Dominion University, and even supported large venues such as FedEx Field. “Nothing’s going to beat that hands-on experience,” he said. “Any chance I get to get my hands on our stuff, I’m going to take that.”

When we asked how the services group stays organized, Brandon explained how teamwork and documentation keep everything running smoothly. “We all keep extensive notes,” he said. “Everybody on my team is squared away where we can instantly pick up where the last person left off.” That level of detail helps ensure a seamless experience for customers, no matter who answers the call.

That consistency reflects Daktronics’ long-standing values of being honest, helpful and humble. “Our support doesn’t stop at installation,” Brandon said. “I will do, and we will do, whatever it takes to take care of our customers.”

He also talked about the importance of understanding the full capabilities of Daktronics systems. “Oftentimes, I see our systems are underused. There are so many cool and creative things you can do. You just have to know how.”

From troubleshooting across markets to learning from experienced installers, Brandon appreciates the variety and challenges that come with his role. “It’s a never-ending endeavor of learning and training,” he said. “The world constantly changes, and we’re constantly innovating.”

And through it all, there’s a sense of pride in seeing Daktronics technology out in the world. “Whether it’s attending a sports event, driving down the street or walking through an airport, I see our products everywhere,” he said. “There’s pride in knowing I was part of that.”

To hear more about Brandon’s experience and how our team supports customers around the globe, listen to the full episode below.

🎧 Listen to the episode: Inside Daktronics Services with Brandon Johnson