Conceptual Image
Allstate Arena Lights Up for Audiences with 30 LED Displays from Daktronics
More than 13,500 square feet of digital signage delivered in 2025
BROOKINGS, S.D. – Apr. 29, 2025 – As audiences head to Allstate Arena in Rosemont, Illinois, this year, they will be greeted by 30 new LED displays, designed, manufactured and installed by Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, in partnership with the Village of Rosemont. The installation includes a new centerhung display system with multiple auxiliary displays and marquee displays, all of which will be installed this spring to bring new life to hockey and other events held at the venue.
“We explored several options while seeking the best in outdoor LED signage, as well as interior centerhung and ribbon display systems,” said Allstate Arena Executive Director Pat Nagle. “After careful consideration, we chose Daktronics for their exceptional quality, innovation and service. We’re confident this partnership will elevate the fan experience and uphold the excellence our guests expect.”
Centerhung Details
A four-sided centerhung display system will serve as the main focal point above the action inside the arena. Each of the four displays will measure 16.5 feet high by 21.5 feet wide. Two underbelly displays helping those sitting closer to the action stay informed will each measure nearly 6 feet high by 16.5 feet wide. All six displays will feature 5.9-millimeter pixel spacing to deliver crisp, clear imagery to audiences in the main seating bowl.
Each of the centerhung displays are capable of variable content zoning which allows each to show one large image or to be divided into multiple zones of content. This includes live video, instant replays, statistics and game information, graphics and animations, and sponsorship messages.
“The upgrade of technology in and around Allstate Arena is going to bring the atmosphere and entertainment to a whole new level,” said Ryan Kuzman, Daktronics sales representative. “We’re honored to be working with Village of Rosemont and Allstate Arena to deliver this massive LED display upgrade. The project will be welcoming audiences, entertaining fans and keeping people informed for years to come.”
Supplemental In-Bowl Display Information
Circling fans in the arena, a full 360-degree ribbon display will be mounted to the seating fascia. It will measure 2.5 feet high by 899 feet around. Two additional auxiliary video displays will be installed at the ends of the arena, each measuring roughly 10 feet high by 20.5 feet wide.
These displays will also feature 5.9-millimeter pixel spacing as they provide the opportunity to highlight sponsors through events as well as deliver supplemental content to the main displays during any event.
Additional Display Information
Around the Village of Rosemont, multiple displays will help connect audiences and keep them informed of upcoming events. Displays will be installed at the Donald E. Stephens Convention Center, Allstate Arena box office and wall signs, Parkway Bank Sports Complex ballpark scoreboard, Parkway Bank Park parking garage, two Williams Street garage ribbon displays and two River Road walkway ribbon displays. Seven marquee displays and two billboard displays outside Allstate Arena along roadways will also be installed to further communicate with arena audiences as they come and go.
Daktronics is also including a complete Show Control solution. This industry-leading control system provides a combination of display control software, world-class video processing, data integration and playback hardware that forms a powerful yet user-friendly production solution. For more information on Show Control, visit www.daktronics.com/show.
Included with the equipment installation, Allstate Arena will also receive a digital content package to be produced and delivered by Daktronics Creative Services.
About Allstate Arena
Opened in 1980 and operated by the Village of Rosemont, the Allstate Arena is a premier entertainment venue near Chicago, offering a wide range of events from family shows to major concerts and sports. Home to the Chicago Wolves (AHL) and hosts like WWE and Disney on Ice, the arena features 18,500 seats, 48 luxury suites, excellent sight lines, ample parking, and easy public transit access — all dedicated to enhancing the fan experience and environmental stewardship. For more information, visit www.allstatearena.com.
About Daktronics
Daktronics helps its customers to impact their audiences throughout the world with large-format LED video displays, message displays, scoreboards, digital billboards, audio systems and control systems in sport, business and transportation applications. Founded in 1968 as a USA-based manufacturing company, Daktronics has grown into the world leader in audiovisual systems and implementation with offices around the globe. Discover more at www.daktronics.com.
Also find us at:
Cautionary Notice: In addition to statements of historical fact, this news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and are intended to enjoy the protection of that Act. These forward-looking statements reflect the Company’s expectations or beliefs concerning future events. The Company cautions that these and similar statements involve risk and uncertainties which could cause actual results to differ materially from our expectation, including, but not limited to, changes in economic and market conditions, management of growth, timing and magnitude of future contracts, and other risks noted in the company’s SEC filings, including its Annual Report on Form 10-K for its 2018 fiscal year. Forward-looking statements are made in the context of information available as of the date stated. The Company undertakes no obligation to update or revise such statements to reflect new circumstances or unanticipated events as they occur.
MEDIA RELATIONS:
Justin Ochsner
Marketing
tel 605-692-0200
Justin.Ochsner@daktronics.com