Dedicated to Your Success
Hone selling strategies, learn about the latest technology, and network with industry professionals.
September 20-22, 2023
Attend our tuition-free seminar to grow your digital sign sales.
Since 1983, the Daktronics Sales Expo event has empowered sign company owners and sales staff with selling strategies and technical product knowledge on outdoor and indoor digital signage. Together, we solve industry challenges and address evolving customer needs. Our goal is to arm our partners with the personal connections, resources, and knowledge to succeed and grow as sign companies.
Secure Your Spot
Gratitude and Innovation: Empowering Your Team for Growth
We are thrilled to have the esteemed Lisa Ryan as the keynote speaker for this year’s Sales Expo. She’s had an impressive career: spending 13 years in industrial sales, speaking at over 1,000 conferences, and writing 11 books.
Prepare to be captivated by her insights and wisdom when she takes the stage to highlight the importance of gratitude and innovation in the workplace. Ryan’s goal is to elevate your team’s potential and deepen the appreciation among members of your network.
Sign Design Contest
Take this opportunity to show off your favorite sign design and compete against other sign companies for the opportunity to win $250! Daktronics is offering two separate categories. Category one will feature displays 49 square feet and smaller; category two will feature signs 50 square feet and larger. Attendees can submit one design in each category. Entrants will present their project at the Thursday night Banquet and a live vote will determine the winners.
- Design must have been installed after September 1, 2022.
- Design must feature a Daktronics new model product.
- One submission per category per person will be permitted.
- All entry photos become property of Daktronics and will be used in marketing literature.
- Deadline to submit entries is September 15, 2023.
- Must be a registered Sales Expo attendee to enter.
Wednesday, September 20 - Daktronics Campus
|8:00 - 8:30 AM||Check in for VCS Basics Training|
|8:30 - 10:00 AM||[Optional] Venus Control Suite: Basics Training|
|9:30 - 10:00 AM||Check in for Tours|
|10:00 AM - 12:00 PM||[Optional] The Daktronics Difference Tour: Plant and Reliability Lab|
|12:30 - 1:00 PM||Check in|
|1:00 - 1:30 PM||Kickoff Message*
Tom Coughlin, Taylor Nilson
|1:30 - 3:00 PM||
Keynote Speaker: Gratitude Strategies to Boost Your Business and Lift Your Life*
|3:15 - 4:05 PM||
|4:15 - 5:30 PM||
Daktronics Product Showcase
|6:00 PM||Networking Dinners around Brookings|
Thursday, September 21 - Daktronics Campus
|8:00 - 8:15 AM||Check in|
|8:15 - 8:30 AM||Welcome*|
|8:30 - 9:15 AM||
Redwood Falls Improvements and Expansion*
|9:15 - 10:00 AM||
|10:15 - 11:00 AM||Venus Value*
Audie Baker, Taylor Nilson
|11:00 - 11:45 AM||Multi-niche Panel of local experts*|
|11:45 - 12:45 PM||Lunch|
|12:45 - 1:30 PM||Peer Panel: Why Digital?*|
|1:30 - 2:00 PM||Service: Effective Experiences*
Sherman Dugas, Derek Vine
|2:15 - 3:45 PM||Roundtable Discussions: Partner Feedback*|
|3:45 - 5:00 PM||
Speed Learning: Support and Services*
|5:30 - 6:30 PM||Social Hour
|6:30 - 8:00 PM||
Banquet & Sign Design Contest
Friday, September 22
|8:00 AM||[Optional] Pheasant Hunt/Golf Outing|
All Sales Expo sessions and meals are free. Attendees are responsible for their own travel and hotel accommodations.
Daktronics has reserved a block of rooms at the Country Inn & Suites, Hampton Inn and Comfort Suites. Call and ask for the "Daktronics Sales Expo" rate when making your reservation.
Country Inn & Suites
$75 | Phone: 605-692-3500
Standard Room: $114 | Phone: 605-697-5232
Holiday Inn Express & Suites
Standard Room: $114 | Phone: 605-692-9060
Check out visitbrookingssd.com for more hotel options and things to do in Brookings!
Sales Expo sessions will be held at our Brookings Headquarters.
Sioux Falls Regional Airport (FSD) is the nearest airport, 50 miles from our headquarters in Brookings, SD. The airport is serviced by Frontier, Allegiant, Delta, United and American Airlines.
Register for Sales Expo 2023
Questions? Contact us!
Jess Bern | On-Premise Strategic Marketing
605-275-1040 ext. 51140