On-Demand Webinar Series

Sales Expo 2021

Save the Date: September 15-16 in Brookings, SD

What is Sales Expo?

For 36 years, the Daktronics Sales Expo event has empowered sign company owners and sales staff with selling strategies and technical product knowledge on outdoor and indoor digital signage. We work together to solve challenges in the industry. Attendees are armed with the personal connections, tools, and knowledge to overcome those scenarios.

Last year, the expo was different. Instead of an in-person event at our headquarters in Brookings, SD, we are making our sessions available through online recordings. Now you can learn when it works best for you.

It Matters: Components, Suppliers and Vendors

Speaker: Brett Wendler, Daktronics VP of Design and Development

Make sure you offer customers displays that will last. Where your displays are created makes a difference. While it may be tempting to save money upfront by purchasing from an LED broker, in the long run it could cost you and your customers thousands of dollars. Brett Wendler explains why Daktronics is so particular about the components we use, the suppliers we choose, and the rigorous testing we do. This is guaranteed to be an engaging, informative and fun presentation!

Watch Recording

Keeping Up Appearances: Prompting Customers to Upgrade

Speaker: Taylor Nilson, Daktronics On Premise Market Manager

Your customers use digital signage to communicate and inform. They rely on those LED signs to make their businesses look good. While you know Daktronics signs remain bright and reliable for many years, they eventually need to be upgraded.

You take care of your customers. So when you see that a sign is aging, you want to provide options. How do you help them see the need to upgrade? During this session, Taylor Nilson gives you some ideas and tools to broach the subject and provide customers solid reasons to improve their signs – including a limited time offer that will save them money!

Watch Recording

Up in Lights: The Daktronics Product Showcase

Speaker: The Daktronics Team

Get ready to see all the ways technology can make you and your customers look fantastic. This is the place to check out all that’s new in indoor and outdoor LED digital signage. From software to pixel pitch, we cover it all in this virtual tour.

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Get the Message: How Digital Signs Enhance Marketing Plans

Speaker: Jess Bern, Daktronics On Premise Marketing Strategist

The COVID-19 pandemic has changed the way we communicate. Businesses and organizations of all kinds are searching for ways to communicate more effectively with their customers. Integrating their marketing messages with on-site digital displays has opened up new opportunities for them, and for sign companies. Join Jess Bern to learn how digital signs can help businesses communicate and integrate into existing marketing plans.

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Get the Real Scoop: A Panel of Peers

Speakers: Drew Weltin, Indigo Signs; Paul Schritter, Bud's Signs; Ray Peters, AAA Sign Co; Rob Odegard, Blanchett Neon

Should you be doing on-site demos? Why should you sell Daktronics products to your customers? What value do digital signs offer? Here, sign company professionals will tell you the advantages of selling Daktronics signs and software, why they believe value trumps low prices, and more. No sales pitch here, just the straight scoop from the people who do what you do.

Watch Recording

Webinar Registration

Sign up for one or all of the webinars we are offering.

Questions? Contact us!

Amber Greiner | Convention Coordinator