​​​

New 13HD display from Daktronics increases size by 45% in south end zone​

Artist's Rendering​

Heinz Field Installing Upgraded LED Video Display For Pittsburgh Steelers

BROOKINGS, S.D. – Aug. 7, 2017 – The Pittsburgh Steelers have continued a partnership with Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to upgrade the south end zone video display at Heinz Field in Pittsburgh, Pennsylvania. Once the installation is complete this summer, the new display will feature a 13HD pixel layout for greater resolution and provide 45% more active displays space to entertain and inform fans and players.

The new 13HD display features the premier technology for large outdoor stadiums. It measures approximately 41 feet high by 123.5 feet wide for a total of 5,050 square feet. It also features exceptional viewing angles with the capacity to produce 281 trillion colors. Industry-leading environmental protection keeps the technology safe from the outdoor elements of nature.

As with all Daktronics' LED video displays, it is capable of variable content zoning which allows it to show one large image or to be divided into multiple zones to show any combination of live video, instant replays, up-to-the-minute statistics, animations, sponsorship messages and much more.

"We greatly value our long-standing partnership with Heinz Field and the Pittsburgh Steelers and are looking forward to continuing our relationship through this upcoming renovation," said Daktronics CEO Reece Kurtenbach. "We are focused on providing the best solutions for our customers at every level of competition and are proud to be installing this LED display for professional football fans in Pittsburgh for the upcoming season."

Daktronics LED video and messaging display technology offers a long lifetime with consistent, industry-leading performance and low power consumption, providing value and excitement for years to come.​​

​About Daktronics

Daktronics helps its customers to impact their audiences throughout the world with large-format LED video displays, message displays, scoreboards, digital billboards, audio systems and control systems in sport, business and transportation applications. Founded in 1968 as a USA-based manufacturing company, Daktronics has grown into the world leader in audiovisual systems and implementation with offices around the globe. Discover more at www.daktronics.com.

Also find us at:
Daktronics on Facebook Daktronics on Twitter Daktronics on YouTube


Safe Harbor Statement

Cautionary Notice: In addition to statements of historical fact, this news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and are intended to enjoy the protection of that Act. These forward-looking statements reflect the Company’s expectations or beliefs concerning future events. The Company cautions that these and similar statements involve risk and uncertainties which could cause actual results to differ materially from our expectation, including, but not limited to, changes in economic and market conditions, management of growth, timing and magnitude of future contracts, and other risks noted in the company’s SEC filings, including its Annual Report on Form 10-K for its 2018 fiscal year. Forward-looking statements are made in the context of information available as of the date stated. The Company undertakes no obligation to update or revise such statements to reflect new circumstances or unanticipated events as they occur.

For more information contact:
MEDIA RELATIONS:
Justin Ochsner
Marketing
tel 605-692-0200
Justin.Ochsner@daktronics.com