SETTING THE STAGE
As the Rangers prepared to open Globe Life Field in 2020, they leaned on their long-standing relationship with Daktronics to bring a complete audiovisual experience to Globe Life Field. The ballpark showcases eight LED displays, including the 5th largest video board in MLB, a fully-integrated 1,450 LCD IPTV (Internet Protocol Television) system, Daktronics Show Control System featuring Live Clips and Camino technology, and creative content from Daktronics award-winning, in-house creative team.
To integrate HDR-capable displays in a new venue, the Rangers relied on Daktronics engineering and creative expertise. Daktronics Creative Services produced custom content for displays throughout the ballpark to provide a cohesive look and feel for every fan. The content energizes crowds and immerses them in a live event experience they can't get anywhere but Globe Life Field.
"They came up with our video open that we're very happy with. It celebrates Globe Life Field. It celebrates Texas Rangers history and it ties it in with the new team we have here on the field. We were able to accomplish that wow factor that we were looking for." - Chris Deruyscher, Senior Director of Entertainment & Production at the Texas Rangers