Texas Rangers Add to Visual Experience with New Daktronics LED Display
New left field display features Daktronics' high brightness product
BROOKINGS, S.D. – Jan. 7, 2016 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, announced today that the Texas Rangers have asked the company to design, manufacture and install a new LED video display that will be installed at Globe Life Park in Arlington, Texas, in the coming months. This installation continues a long-term partnership between Daktronics and the Texas Rangers that dates back to 1994.
"We owe Texas Rangers fans nothing but the best fan experience when they visit Globe Life Park in Arlington," said Chuck Morgan, Texas Rangers executive vice president of ballpark entertainment and productions. "The addition of a new Daktronics HD-quality video board in left field falls right in line with our ownership's commitment to having the best ballpark experience for our fans. Just as the Globe Life Park upgrades have done in previous years, the addition of this video board will add to the in-stadium experience and create a unique atmosphere that you cannot get at home."
The unique situation at Globe Life Park's left field display location requires a product with superior brightness to combat the direct sunlight it receives on a daily basis. The new Daktronics' display being installed is capable of 11,000 nits of brightness to cut through the direct sunlight in this environment.
The display will measure approximately 34 feet high by 94 feet wide and will feature a 15HD pixel layout for excellent image clarity and contrast with industry-leading environmental protection. It provides wide angle visibility to appeal to every seat in the stadium.
"Daktronics is grateful for the opportunity to continue our long-standing relationship with the Texas Rangers and Globe Life Park," said Daktronics Vice President of Live Events Jay Parker. "With the installation of our high brightness product in left field, all Rangers fans in the stadium will have a view of the action on a video display. We look forward to seeing the display in action for the 2016 season and beyond."
In 2011, Daktronics installed the display at the home run porch in right field and integrated a digital IPTV network. For more information on the previous installation, view this news release. These products were added to the outfield fence and fascia displays installed by Daktronics in 2009, which upgrade previous installations from 2003 and years prior.
Daktronics LED video and messaging display technology offers a long lifetime with consistent, industry-leading performance and low power consumption, providing value and excitement for years to come.
About Texas Rangers
The Texas Rangers won the American League West Division in 2015, the fourth time in the last six years that the team had advanced to postseason play. In that span (2010-15), the Rangers have won 525 regular season games, fifth most among the 30 major league teams. The franchise enters its 45th year in Arlington in 2016 since moving from Washington, D.C. after the 1971 season. After playing its games at Arlington Stadium from 1972-93, the club moved to The Ballpark in Arlington, which was built as a public-private partnership between the Rangers and the City of Arlington. Changing its name to Globe Life Park in Arlington in February 2014, the facility has hosted a pair of World Series, the 1995 All-Star Game, and more than 57 million fans in its 22-year history. Rangers Baseball Express LLC became the sixth owner in Rangers history when it completed purchase of the club on August 12, 2010. Ray C. Davis and Bob R. Simpson serve as Co-Chairman of the Board of Directors of the investor group.