Riley Outdoor Chooses Daktronics as Digital Billboard Provider
Two More Digital Billboards Coming Soon
WINTERVILLE, N.C. – May 5, 2014 – Riley Outdoor, a billboard company specializing in out-of-home advertising, recently installed a second Daktronics display. With the addition of the new display, Riley Outdoor now owns two digital billboards along with two others soon on the way. After a seven-year relationship with Daktronics, Robert Moore, owner of Riley Outdoor, chooses Daktronics as their primary digital billboard provider.
"My experience has been wonderful," said Moore. "Whether I am on the phone with the network operations center or working with Matt Newton and Jesse Ulrickson (Daktronics sales). When a new project arises I know that Daktronics puts the customer first and truly takes ownership for the success of your project."
Riley Outdoor schedules content for multiple clients every day and sells advertising space at each location. Their digital billboards attract a diverse range of customers interested in advertising. Some of their customers include: dentists, major television networks, national cell phone companies, colleges, insurance agents, churches and local nonprofit organizations.
"The value behind digital billboards is the ability to tailor your messages to your audience and to have the flexibility to change messages as the audience changes."
Riley Outdoor is an independent operator of more than 140 faces in eastern North Carolina. In late 1996, while Moore was attending college at East Carolina University he entered the billboard business.
"I immediately fell in love with the business," explained Moore. "It's been nearly 20 years since then and I’m still doing what I love."
About Riley Outdoor
Riley Outdoor is located in Kinston, N.C. For information call 252-527-2223 or email