​Daktronics Returns to PRI Strengthening Commitment to Motorsports

Attendees to learn how American-made products boost ROI at racetracks ​

BROOKINGS, S.D. – Dec. 10, 2014 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, is returning to Indianapolis, Indiana, this Thursday through Saturday for the PRI Trade Show at the Indianapolis Convention Center. Those in attendance are encouraged to visit Booth 115 to discuss what Daktronics can provide for racing tracks and the benefits American-made video displays and scoreboards can provide by generating additional revenue through advertising and sponsorships.

"Building off last year's momentum, we're excited to be back again this year to keep the momentum rolling in the racing industry," said Eric Cain, Daktronics sales representative. "New this year, we've agreed to a sponsorship of the Race Track Business Conference, showing our continued dedication to the industry. We're proud to sponsor that day-long event and are looking forward to the trade show."

Racing venues can learn how to leverage Daktronics extensive experience in both the sporting industry and LED video display industry to bring fans to the racetrack instead of staying at home to watch the race. Our on-site representatives are ready and willing to share the knowledge Daktronics has gained from more than 45 years of business operations with the racing industry.

With more than 12,500 installations of video capable LED displays, Daktronics LED video and messaging display technology offers a long lifetime with minimal maintenance and low power consumption, providing value and excitement for years to come. For more information, visit www.daktronics.com/motorsports. ​