Corpus Christi Hooks Upgrade Fan Experience at Whataburger Field with Daktronics LED Video Display
BROOKINGS, S.D. – Jan. 29, 2014 – The Corpus Christi Hooks will return to Whataburger Field in Corpus Christi, Texas, for the 2014 season with a new LED video display designed, manufactured and installed by Daktronics (NASDAQ – DAKT) of Brookings, S.D.
"We're excited about the opportunity to bring a better, more complete in-game experience to our fans," said team President, Ken Schrom. "The ability to see the game in HD quality will increase the enjoyment from a baseball perspective and on the entertainment side, we'll be able to better engage fans and sponsors."
The display will feature a 15HD pixel layout and measure 20 feet high by 48 feet wide. It is capable of showing one large image to highlight live video and instant replays, but can also be divided into separate windows to show a variety of vivid graphics, colorful animations, up-to-the-minute statistics, scoring information and sponsor advertisements.
This display will incorporate excellent image clarity and contrast with wide angle visibility to provide fans with high quality game-day presentation sure to enhance their overall experience. The display will also feature multiple levels of protection from the elements in that southeastern Texas climate.
"Daktronics would like to express our gratitude to the Hooks organization for this opportunity to upgrade their video display system. Patrons at Whataburger Field will experience the latest in viewing experience with live video, replays, real time statistics, crowd prompts and interactive elements. The new display will be among the best in minor league baseball," said Dan Fjeldheim with Daktronics.
The installation includes a Daktronics fixed-digit scoreboard providing at-bat, ball, strike, out, inning, runs, hits and error information.
In addition to the equipment installation, the Hooks will also receive a bank of hours for the creation of digital content to be produced and delivered by Daktronics Creative Services. This content will consist of any mixture of sponsorship messages, crowd prompts, headshots, game opens and venue announcements at the request of the team.
Daktronics LED video and messaging display technology offers a long lifetime with minimal maintenance and low power consumption, providing value and excitement for years to come.
About Corpus Christi Hooks
The Corpus Christi Hooks are a minor league baseball team playing in the Texas League as a Double-A affiliate of the Houston Astros. Named for the cities association with fishing, the Hooks played their first games at Whataburger Field when it opened in 2005 at a prime location on the Corpus Christi waterfront. A year later, the Hooks won the 2006 Texas League Championship.