​Columbia Fireflies Prepare For 2016 Season With Daktronics Displays At Spirit Communications Park​

About the Columbia Fireflies

BROOKINGS, S.D. – Apr. 11, 2016 – Columbia Professional Baseball and the Columbia Fireflies are preparing for the 2016 baseball season by partnering with Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, for LED video displays at their new home, Spirit Communications Park, in Columbia, South Carolina. Installed in February, the new main video display in left field and two ribbon displays along the seating fascia are ready to entertain baseball fans when the park opens in April.

"Minor League Baseball is all about the fan experience, and having the right video displays is a key component to enhance our in-game presentation," said John Katz, Columbia Fireflies team President. "Our HD displays give our fans the opportunity to check the replays, the great creative content and all the between innings festivities. This immersive experience will keep our fans entertained and engaged at every event at Spirit Communications Park."

The main video display in left field features a 15HD pixel layout and measures more than 25 feet high by 50 feet wide. It is capable of variable content zoning which allows it to show one large image or to be divided into multiple smaller windows to show a wide variety of content at one time, including live video, instant replays, scoring information, game statistics, graphics and animations, and sponsorship messages.

Two ribbon displays are installed along the seating fascia in the stadium to provide supplemental content to the main display as well as the opportunity to highlight sponsors throughout events. Each display measures roughly 3.5 feet high by 50 feet in length and each features a 15HD pixel layout.

These displays feature industry-leading environmental protection and provide excellent image clarity and contrast with wide angle visibility for a great view from any seat in the park.

"It's exciting to be a part of this new stadium construction for the Columbia Fireflies to bring video displays and additional capabilities to their game-day presentation," said Corey Williams, Daktronics sales representative. "These displays will bring added excitement to the fans as they come to watch the Fireflies play ball this summer."

Daktronics LED video and messaging display technology offers a long lifetime with consistent, industry-leading performance and low power consumption, providing value and excitement for years to come.

 

The Columbia Fireflies are the South Atlantic League affiliate of the New York Mets.  The Fireflies will play games across the southeast and mid-Atlantic regions, including against in-state rivals in Charleston and Greenville. The team has partnered with the City of Columbia and Hughes Development to construct Spirit Communications Park, a multi-use outdoor sports and entertainment venue at the center of the BullStreet development.  The Columbia Fireflies are owned by Hardball Capital, owners of the Fort Wayne TinCaps of the Midwest League and the Chattanooga Lookouts of the Southern League.  For more information visit www.ColumbiaFireflies.com, or follow the Fireflies on Twitter (@ColaFireflies), Facebook (facebook.com/columbiafireflies) and all popular social media platforms.

​About Daktronics

Daktronics helps its customers to impact their audiences throughout the world with large-format LED video displays, message displays, scoreboards, digital billboards, audio systems and control systems in sport, business and transportation applications. Founded in 1968 as a USA-based manufacturing company, Daktronics has grown into the world leader in audiovisual systems and implementation with offices around the globe. Discover more at www.daktronics.com.

Also find us at:
Daktronics on Facebook Daktronics on Twitter Daktronics on YouTube


Safe Harbor Statement

Cautionary Notice: In addition to statements of historical fact, this news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and are intended to enjoy the protection of that Act. These forward-looking statements reflect the Company’s expectations or beliefs concerning future events. The Company cautions that these and similar statements involve risk and uncertainties which could cause actual results to differ materially from our expectation, including, but not limited to, changes in economic and market conditions, management of growth, timing and magnitude of future contracts, and other risks noted in the company’s SEC filings, including its Annual Report on Form 10-K for its 2018 fiscal year. Forward-looking statements are made in the context of information available as of the date stated. The Company undertakes no obligation to update or revise such statements to reflect new circumstances or unanticipated events as they occur.

For more information contact:
MEDIA RELATIONS:
Justin Ochsner
Marketing
tel 605-692-0200
Justin.Ochsner@daktronics.com