Shopping Centers, Spectaculars
Unibail-Rodamco Project Highlight
UNIBAIL-RODAMCO, one of Europe's leading commercial property companies, wanted to increase store dwell time for undecided shoppers at CentrO Mall, in Oberhausen. Daktronics and digital art and design studio, Admemori, worked with UNIBAIL-RODAMCO to transform the heart of CentrO Mall with a three hundred and sixty degree LED video experience. Admemori strategically positioned the impressive 4-millimeter LED media screens for maximum visitor attention – inviting shoppers to share moments of relaxation inside the center court.